Joe Lycett sells tickets for Hugo Boss & Friends show as he trademarks Boss La Cease... - Radio X
Joe Lycett officially changes his name to Hugo Boss in protest against brand - Mirror Online
UK: Comedian Joe Lycett legally changes his name to Hugo Boss | UK News
Joe Lycett legally changes name to Hugo Boss to troll fashion brand
Comedian Joe Lycett changes name to Hugo Boss | This is Hugo Boss... the comedian formerly known as Joe Lycett. He's changed his name in protest at the fashion company. Have a
Comedian/Activist Legally Changes Name to Hugo Boss to Take on Fashion House » TwistedSifter
Joe Lycett changed his name to Hugo Boss to right a wrong and we really like his style - The Poke
Joe Lycett changes name to Hugo Boss - and admits it's a bit of a 'headache' - Daily Record
Joe Lycett Changes NAME to Hugo Boss?? | Joe Lycett's Got Your Back - YouTube
Comedian Joe Lycett changes name to Hugo Boss to protest brand's treatment of small businesses | CNN
Joe Lycett 'stands to make £1.5m' from Hugo Boss name change | Metro News
Hugo Boss responds to comedian Joe Lycett's name change - TheIndustry.fashion
Birmingham comedian Joe Lycett officially changes his name to Hugo Boss in protest against the designer fashion brand | ITV News Central
BBC radio host changes name to Joe Lycett on back of Hugo Boss stunt | BelfastTelegraph.co.uk
More controversy for sailing sponsors as Hugo Boss under fire - Marine Industry News
David Baddiel on Twitter: "I like Sarah's closing remark here, implying as it does that Hugo Boss' support of the Nazis could have happened much more recently. https://t.co/xZhmdQWd48" / Twitter
Joe Lycett: Comedian changes his name to Hugo Boss - BBC News
Joe Lycett changes name to Hugo Boss in protest against fashion house | The Independent | The Independent
Joe Lycett on Twitter: "A statement https://t.co/LkH792BoKZ" / Twitter
Comedian Joe Lycett changes his name legally to Hugo Boss | Daily Mail Online
Hugo Boss (nee Joe Lycett) | pink fish media
Comedian Joe Lycett changes name to Hugo Boss in swipe at fashion house | Comedy | The Guardian
Comedian Joe Lycett changes name to Hugo Boss to protest brand's treatment of small businesses | CNN
